Director of Customer, Market & Competitive Intelligence
SWIR Vision Systems
Customer Service
United States · Scottsdale, AZ, USA
Posted on Jun 3, 2026
The Director of Customer, Market & Competitive Intelligence is a senior strategic leader responsible for building and operationalizing a holistic external‑insights function. This role provides the organization with a clear, forward‑looking understanding of market dynamics, customer priorities, and competitive forces. The director will shape enterprise strategy, guide investment decisions, and ensure leadership has the intelligence needed to anticipate change and act decisively.
This leader will build and manage a small, high‑performing team and partner closely with Product, Strategy, Sales, Marketing, Finance, and the Executive Team.
onsemi (Nasdaq: ON) is driving disruptive innovations to help build a better future. With a focus on automotive and industrial end-markets, the company is accelerating change in megatrends such as vehicle electrification and safety, sustainable energy grids, industrial automation, and 5G and cloud infrastructure. With a highly differentiated and innovative product portfolio, onsemi creates intelligent power and sensing technologies that solve the world’s most complex challenges and leads the way in creating a safer, cleaner, and smarter world.
More details about our company benefits can be found here:
We are committed to sourcing, attracting, and hiring high-performance innovators, while providing all candidates a positive recruitment experience that builds our brand as a great place to work.
onsemi is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, ancestry, national origin, age, marital status, pregnancy, sex, sexual orientation, physical or mental disability, medical condition, genetic information, military or veteran status, gender identity, gender expression, or any other protected category under applicable federal, state, or local laws.
If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact Talent.acquisition@onsemi.com for assistance.
- 10+ years of experience in market intelligence, strategy, consulting, product strategy, or related analytical fields
- Proven ability to influence senior executives and shape strategic decisions
- Strong experience with market modeling, competitive analysis, and customer research
- Exceptional communication skills, including the ability to distill complexity into clear narratives
- Experience building or leading an insights, strategy, or intelligence function
Market Intelligence
- Own the company’s global market intelligence strategy, including market sizing, segmentation, growth forecasting, and trend analysis.
- Identify macroeconomic, regulatory, and technological forces that will shape the industry over 3–10 year horizons.
- Develop scenario models and strategic frameworks that inform long‑term planning and portfolio decisions.
- Advise executives on emerging opportunities and risks.
Customer Intelligence
- Build a deep, structured understanding of customers’ industries, technology roadmaps, investment priorities, and growth drivers.
- Lead customer segmentation, opportunity sizing, and whitespace analysis to guide product and commercial strategy.
- Partner with Sales, Customer Success, and Product to integrate voice‑of‑customer insights into strategic planning.
- Identify unmet needs and emerging customer behaviors that signal new product or market opportunities.
Competitive Intelligence
- Lead the company’s competitive intelligence program, including monitoring competitor strategies, product evolution, financial performance, and organizational moves.
- Develop forward‑looking assessments of competitor intentions, expansion plans, and potential disruptions.
- Produce executive‑ready competitive briefings, threat analyses, and strategic recommendations.
- Support product and go‑to‑market teams with competitive positioning and battlecards.
Strategic Deliverables
- Annual and quarterly intelligence reports for executive leadership
- Market and customer segmentation frameworks
- Long‑range market and competitive scenario models
- Executive‑level competitive threat assessments
- Insights that directly influence product roadmaps, M&A considerations, and strategic planning cycles